Fashion Lookbook Prompts: Editorial Photography
Create high-end fashion lookbooks and editorial spreads with Nano Banana. Master the art of fashion photography and styling.

Fashion lookbooks are about more than just showing clothes—they tell a story, create a mood, and establish a brand's visual identity. Nano Banana allows you to create editorial-quality fashion imagery without a professional photographer, studio, or even physical garments.
Understanding Fashion Lookbook Photography
A lookbook is fundamentally different from a product photo. Product photos are about clarity and detail; lookbooks are about atmosphere, styling, and aspiration. The lighting, location, pose, and overall composition work together to communicate a lifestyle or aesthetic.
URBAN STREETWEAR
Let's start with the foundation example from the Fashion & Styling overview. Here is the complete, fully detailed prompt to generate the "URBAN STREETWEAR" lookbook shot.
[Subject Image] Create a gritty urban streetwear fashion shot.
Preserve:
- Subject's facial features and body proportions
- Natural confident expression
Transform:
- **Outfit**: Oversized black graphic hoodie with bold white print
- **Bottoms**: Olive green cargo pants with utility pockets
- **Footwear**: Chunky white and grey sneakers (Yeezy/New Balance style)
- **Layering**: Distressed denim jacket over hoodie (optional)
Setting & Atmosphere:
- **Location**: Concrete alleyway or urban underpass with graffiti
- **Time**: Late afternoon, overcast sky (soft diffused light)
- **Background**: Tagged brick wall, metal dumpsters, chain-link fence
- **Mood**: Raw, authentic street culture
Photography Style:
- **Lighting**: High contrast street lighting, slight shadows
- **Pose**: Candid, dynamic movement (mid-walk or leaning)
- **Composition**: Environmental portrait (show context, not just subject)
- **Color Grade**: Slightly desaturated with crushed blacks
Why This Works
The Environmental Context: By specifying "concrete alleyway with graffiti," you're not just showing clothes—you're showing a lifestyle. The environment reinforces the streetwear aesthetic and makes the image feel authentic rather than staged.
The "Candid, Dynamic Movement" Direction: Static fashion photos feel like catalogs. "Mid-walk" or "leaning" poses create energy and make the shot feel like a moment captured rather than a setup.
The Color Grade: "Slightly desaturated with crushed blacks" is a specific editorial look. It creates mood and differentiates this from a bright, clean product shot.
Common Mistakes
Note:
Avoid Overproduction: Lookbooks work best when they feel real. If you add "perfect studio lighting" and "white infinity background," you lose the editorial vibe and get a catalog shot instead.
Variations on "URBAN STREETWEAR"
Adapt the lookbook style for different fashion genres.
The Minimalist Luxury
Clean, sophisticated, high-fashion aesthetic.
[Subject Image] Create a minimalist luxury fashion lookbook image.
- **Outfit**: Monochrome tailored pieces (beige cashmere coat, white turtleneck, wide-leg trousers)
- **Setting**: Modern brutalist architecture or empty museum gallery
- **Lighting**: Soft natural daylight, clean shadows
- **Pose**: Statuesque, composed, minimal movement
- **Color Palette**: Neutral tones (cream, taupe, grey)
- **Vibe**: Quiet luxury, understated elegance
What Changed: We replaced gritty urban with clean architectural spaces, and swapped streetwear for minimalist tailoring.
The Boho Festival
Free-spirited, layered, vintage-inspired look.
[Subject Image] Create a bohemian festival fashion lookbook shot.
- **Outfit**: Flowy floral maxi dress, suede fringe vest, wide-brim hat
- **Accessories**: Layered necklaces, woven bag, ankle boots
- **Setting**: Golden hour in an open field or desert landscape
- **Lighting**: Warm sunset backlighting, lens flare
- **Pose**: Twirling, arms raised, carefree movement
- **Vibe**: Wanderlust, festival ready, earth child
What Changed: We introduced "golden hour" lighting and "carefree movement" to match the bohemian aesthetic.
Expanding Your Lookbook Portfolio
Create lookbooks for different fashion categories.
The Power Dressing Look (Corporate Fashion)
Professional workwear with impact.
[Subject Image] Create a powerful corporate fashion lookbook image.
- **Outfit**: Sharp navy pinstripe power suit with wide lapels
- **Details**: White silk blouse, statement watch, leather briefcase
- **Setting**: Glass-walled modern office building exterior at dusk
- **Lighting**: Dramatic cityscape lights, slight rim light
- **Pose**: Confident stride, purposeful movement
- **Vibe**: Executive presence, authority, success
The Coastal Ease Look (Resort Wear)
Effortless vacation style.
[Subject Image] Create a coastal resort wear lookbook shot.
- **Outfit**: Linen white shirt (unbuttoned), beige linen trousers
- **Accessories**: Woven espadrilles, straw tote, sunglasses
- **Setting**: Mediterranean villa terrace overlooking the sea
- **Lighting**: Bright midday sun, crisp shadows
- **Pose**: Relaxed, leaning on stone railing
- **Color Palette**: Whites, creams, ocean blues
- **Vibe**: Effortless sophistication, vacation mode
Troubleshooting
Next Steps
- Outfit Styling: Plan cohesive outfits for different occasions.
- Wardrobe Swaps: Transform outfits entirely for different contexts.
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